I love how realignment has given off ridiculous concepts such as "College A give you this market." SMU is nothing but an afterthought in Dallas. San Diego St. is nothing but an afterthought in Southern California. Houston, like Dallas, is a professional city. UH barely registers. Rutgers isn't even a thought in the NYC market.
Tulane gives you the New Orleans market? LOLOLOLOLOLOLOL
I would surely hope conference execs and/or TV/streaming execs aren't basing long-term economic decisions on moronic concepts like that. Otherwise, they're in for a rude awakening when the TV numbers come in and advertisers laugh at advertisement pricing offered by the networks or streaming services.