Doug McNamee Q&A: Fan Engagement, Baylor’s NIL Future and the 2026 Season

Baylor athletic director Doug McNamee sits down with SicEm365’s Levi Caraway to discuss his excitement entering his first football season in the role, the department’s efforts to improve fan engagement and strengthen its relationship with Waco, the future of NIL and his message to Baylor fans.

Levi Caraway: It’s your first football season as AD.