Brett Yormark: "I'm a firm believer that basketball is undervalued

gobears20

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4:37p, 8/16/23

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The Big 12's Brett Yormark: "I'm a firm believer that basketball is undervalued...Basketball is about 25% of the total audience. We're not getting 25 cents on the dollar for basketball."

Listen to the Marchand & Ourand Sports Media Podcast here: https://t.co/rFlEXjxZAL pic.twitter.com/vkh4LHEico
— John Ourand (@Ourand_SBJ) August 16, 2023

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BluesBear

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12:05p, 8/17/23

Keep up the innovation Brett! Maybe have a pre-season tournament BEFORE conference play even starts...Pick 2 sites and run 4 games per day over 3 days....

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ABC BEAR

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5:26p, 8/17/23

I am a firm believer that BY is correct and that the XII is in the best position to capitalize.

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historian

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6:58p, 8/19/23

More good stuff. BY is doing a great job!

“Incline my heart to your testimonies, and not to selfish gain!”
Psalm 119:36

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