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Baylor Baseball

David Kaye: If Your School Isn’t Building an NIL Unit, You Will Fall Behind

May 16, 2024
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David Kaye, Baylor’s NIL General Manager joins 365 Sports to discuss his thoughts on his role as NIL General manager, how he got into the college athletics NIL space, his role with current athletes and potential recruits, how NIL actually works in college athletics, and more.

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David Kaye: If Your School Isn’t Building an NIL Unit, You Will Fall Behind

2,379 Views | 10 Replies | Last: 23 days ago by Daveisabovereproach
Daveisabovereproach
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Kind of like we did for the last three years before finally investing money into the program this off-season?
BylrFan
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Sell alchohol in the stadium and use the extra profits towards NIL. Baylor is ironically the ones behind on all of this.
Daveisabovereproach
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BylrFan said:

Sell alchohol in the stadium and use the extra profits towards NIL. Baylor is ironically the ones behind on all of this.


Never going to happen. Sin and the gospel in general are never talked about in Chapel, but darn it we have to prove that we're still a Christian school somehow!
CorsicanaBear
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Quote:

Sell alchohol in the stadium and use the extra profits towards NIL.
Unfortunately, it probably would not be enough for a top tier quarterback.

In 2022 the University of Tennessee had $3.3 million in alcohol sales at Neyland Stadium. If we consider Neyland is more than twice the size of McLane and that I think the average beer consumption per fan at BU would be about 1/2 the average Tennessee fan that results in about $825k in gross sales.

Let's say selling price is 5X cost of goods that's $165k in cost of goods, for a gross profit of $660k. Then you have to consider who you have to have selling the stuff, volunteers/church groups/boy scouts (or whatever ever they are now)/etc can't serve the beer. That's going to cost you something. Then, over all of that, liability insurance for general alcohol sales in the stadium will not be free.

All in, I would guess BU would net less than $400k from beer sales. There might be some branding bucks to be had like University of Texas with AB. I don't think they would do that. "Budweiser, the Official Beer of Baptists" would be a hard sell at about every level.

My bet is that this has been discussed and discarded as not worth the pain it would generate.

Here's your link for the Tennessee stats.

https://www.knoxnews.com/story/sports/college/university-of-tennessee/football/2023/02/20/neyland-stadium-beer-sales-tennessee-football-games-2022/69915644007/
Illigitimus non carborundum
BylrFan
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CorsicanaBear said:


Quote:

Sell alchohol in the stadium and use the extra profits towards NIL.
Unfortunately, it probably would not be enough for a top tier quarterback.

In 2022 the University of Tennessee had $3.3 million in alcohol sales at Neyland Stadium. If we consider Neyland is more than twice the size of McLane and that I think the average beer consumption per fan at BU would be about 1/2 the average Tennessee fan that results in about $825k in gross sales.

Let's say selling price is 5X cost of goods that's $165k in cost of goods, for a gross profit of $660k. Then you have to consider who you have to have selling the stuff, volunteers/church groups/boy scouts (or whatever ever they are now)/etc can't serve the beer. That's going to cost you something. Then, over all of that, liability insurance for general alcohol sales in the stadium will not be free.

All in, I would guess BU would net less than $400k from beer sales. There might be some branding bucks to be had like University of Texas with AB. I don't think they would do that. "Budweiser, the Official Beer of Baptists" would be a hard sell at about every level.

My bet is that this has been discussed and discarded as not worth the pain it would generate.

Here's your link for the Tennessee stats.

https://www.knoxnews.com/story/sports/college/university-of-tennessee/football/2023/02/20/neyland-stadium-beer-sales-tennessee-football-games-2022/69915644007/
thanks for this. seems like something that should be looked at. Maybe it's set this way for folks to put in more money for club access with drinking privledges..
cowboycwr
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IN other breaking news water is still wet. Tune in later for the podcast.......
oorahpa
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Or if you establish a woke everyone gets paid the same you fall farther behind



bear2be2
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oorahpa said:

Or if you establish a woke everyone gets paid the same you fall farther behind
What does that have to do with wokeness exactly? That term has literally lost all meaning.
Killing Floor
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There will never be proper drinks sold at McLane. I don't remember what Jesus turned water into. Someone can chime in. Was it chocolate milk?
Daveisabovereproach
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Killing Floor said:

There will never be proper drinks sold at McLane. I don't remember what Jesus turned water into. Someone can chime in. Was it chocolate milk?


Probably a watered down red wine as that was what typically was drank in those times in the company of polite society, but it definitely still had alcohol in it, and it would still get you drunk if you drank enough of it
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