IowaBear said:
This is why it's dumb for the WNBA to keep expanding. The viewership and cash income are driven really by 1pkYer. The WNBA already saw the negatives of that 1 player getting hurt. What happens when she retires and the viewership numbers absolutely tank. I get capitalizing on your cash cow. But long term league expansion is likely to be an abject failure
Although ratings dropped for games after Clark's injury, they still remained much stronger than before she entered the league. I suspect history will tell the story that she was the spark that caused people to be interested in the game, and many fans will have stuck around because of other players they became fans of.