Can College Basketball Think Collectively for Revenue?

Plenty of folks find it hard to stay passionate about college basketball. While there are a million entertainment options now, and some people simply develop new interests over time, the transfer portal and one-and-done era have collided to make following the sport more difficult than ever. 

Attachment between the school and the players fuels the popularity of the sport. College basketball will always be popular with a good segment of the population because of the former factor.